When It Comes to Web
Someone said that every culture, there is a counter-culture. Every action has an equal and opposite <strong> <Re / STRONG> action, is not it? The latter effect on the highly stylized and take-<em> modern Web 2.0 </ EM> design (an unfortunate lack of a better phrase) has been rapid. And in many ways, I think, unfairly served.
I have a designer tell me that when they see another gradient, the second gel cute icon … 24px Trebuchet another title for God’s sake, they threw in the towel.
Maybe you were really sick of it too. But ask yourself the question: does it work?
A good designer must work on trends in excess of what is fashionable. A good designer should not include or consider the style for the sake of style. A good designer should … good design. That is, it should motivate users to go to, click “Next” to subscribe or register in order to sell the product <em> </> them.
Good design is not that pretty and popular or the next big thing. He also failed to find hip to his colleagues a draft, because you’ll be bucking the trend <em> duty </> them. It just means that you wind up designing for Demain trend <em> </> them.
Ben Hunt (with webdesignfromscratch.com) sets out the key criteria for Web 2.0 Design:
<ul> <li> simple format </ LI> <li> 3D effects, savings </ LI> <li> Soft, neutral background colors </ LI> <li> strong colors, savings </ LI> <LI> cute Icons, savings </ LI> <li> many gaps </ LI> <li> Nice big text </ LI> </ UL>
It does not get much easier. What’s the point? These elements work. NOT dollar trend just because you want to be different. Be above trend and counter-trends. Recognize what works. And use the best you can.
According to Ben, “I am pleased to say that the web-design in 2006 better than ever … more Web designers to learn more about how to design than ever before.”




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